---
title: Reputation Analytics filters
description: How to account for deleted reviews in the analysis? The filter is end-to-end for all Reviews Analysis pages, i.e. when you configure  filters on any of the pages, they will be valid for the entire rev
---

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# Reputation Analytics filters

**Contents:**

- [**How to choose a time period for reviews analysis?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_choose_a_time_period_for_reviews_analysis)
- [**How to compare reviews analysis with a different time period?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#compare_reviews_analysis_with_a_different_period)
- [**How to compare reviews analysis with competitors?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_compare_reviews_analysis_with_competitors)
- [**How to filter reviews analysis by sentiment?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_reviews_analysis_by_sentiment)
- [**How to filter reviews analysis by source?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_reviews_analysis_by_source)
- [**How to filter reviews analysis by keywords and topic?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_reviews_analysis_by_tag_and_topic)
- **[How to filter reviews analysis by custom tag?](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_reviews_analysis_by_custom_tag)**
- **[How to filter review analysis by aspects?](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_review_analysis_by_aspects)**
- [**How to filter reviews analysis by rating?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_reviews_analysis_by_rating)
- **[How to filter the response time format for reviews?](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_the_response_time_format_for_reviews)**
- <https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_the_response_time_format_for_reviews>[**How to view a report on reviews with text/without text/with an answer/without an answer?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#reviews_with_without_text_with_without_an_answer)
- [**How to filter data by review type?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_filter_data_by_review_type)
- [**How to account for deleted reviews in the analysis?**](https://help.brandwizard.io/knowledge/reviews-analysis-filters#How_to_account_for_deleted_reviews_in_the_analysis)

---

The filter is end-to-end for all **Reputation Analytics** pages, i.e. when you configure  filters on any of the pages, they will be valid for the entire reviews analysis.  

To filter the reviews analysis, click on the **Filter** icon in the upper right corner of the page. 

![](https://help.brandwizard.io/hs-fs/hubfs/%D0%B8%D0%B7%D0%BE%D0%B1%D1%80%D0%B0%D0%B6%D0%B5%D0%BD%D0%B8%D0%B5-png-May-18-2026-10-33-39-1125-AM.png?width=670&height=176&name=%D0%B8%D0%B7%D0%BE%D0%B1%D1%80%D0%B0%D0%B6%D0%B5%D0%BD%D0%B8%D0%B5-png-May-18-2026-10-33-39-1125-AM.png)

 

On the right, the **Filters** window opens.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/769fc86b021275f6429510b6d439f9352f17e9a9)

 

---

 

### **How to choose a time period for reviews analysis?**

 

To choose a time period for which the reviews analysis will be shown, click on **Start Date** and **End Date** in the **Time Period** field. Then select the start and end dates from the drop-down list.

**Attention!** You can only select a period up to yesterday's date!

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/164c76db3b048eb9fa4473de31f8ebff577b4f34)

 

---

 

### **How to compare reviews analysis with a different time period?**

 

To compare reviews analysis with a different time period, check the box next to **Compare with Period**. The additional **Time Period** field will appear. 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/6a37f6519cc4813f5e631a3c701705cc73427483)

 

Next, in this field, click on the **Start Date** and **End Date**. Then select the start and end date of the period from the drop-down list.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/97a89ed7d008f8d157606164362f725c02d49fbb)

 

If nothing is selected in the first **Time Period** field, then the data for the last 30 days will be compared with the data for the period that was selected in the second field.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/bee19d5ca50c6f68521a1db1e6d925c104d7c569)

![](https://help.brandwizard.io/hs-fs/hubfs/%D0%B8%D0%B7%D0%BE%D0%B1%D1%80%D0%B0%D0%B6%D0%B5%D0%BD%D0%B8%D0%B5-png-Nov-30-2023-12-45-17-1561-PM.png?width=670&height=262&name=%D0%B8%D0%B7%D0%BE%D0%B1%D1%80%D0%B0%D0%B6%D0%B5%D0%BD%D0%B8%D0%B5-png-Nov-30-2023-12-45-17-1561-PM.png)

 

You can read more about comparing the reviews analysis with another period [here](https://help.brandwizard.io/knowledge/comparison-of-the-reviews-analysis-with-another-time-period?hsLang=en).

 

---

 

### **How to compare reviews analysis with competitors?**

 

**Attention!** This filter is available only for users who have a competitor connected. If you have questions about connecting competitors for their analysis, contact your personal manager. 

To view a comparison of the reviews analysis with competitors, check the box next to **Compare with Competitor.** The **Select Competitor** field will appear. 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/29341f5a45dac49c313358a8233a6b1a84a42e53)

 

To select a competitor, click on the **Select Competitor** field and select the desired one from the drop-down list.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/51bb57ec5665d06be0bb0a8f4b74e6602e95700e)

 

You can read more about comparing the reviews analysis with competitors [here](https://help.brandwizard.io/knowledge/comparison-with-competitors?hsLang=en).

 

---

 

### **How to filter reviews analysis by sentiment?**

 

To filter reviews analysis by sentiment, click on the **Sentiments** field, and select positive, undefined, neutral or negative reviews from the drop-down list.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/fb297436a920bf6ae9f3f9a824d9e99051cdf1e7)

 

---

 

### **How to filter reviews analysis by source?**

 

To view the report on reviews for a specific site, click on the **Sources** field and select the necessary one from the drop-down list. 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/588c2620dd93b6e1d642b9e6fa7ced9a943d667f)

 

---

 

### **How to filter reviews analysis by keywords and topic?**

 

To view the report on reviews with certain keywords, click on the **Keywords** field and start entering the word. Then select the keywords you need from the drop-down list.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/b435cb5d2ab22f069ef548e5d423f0ec2cf68543)

 

To view the report on reviews with certain topics, click on the **Topics** field and start entering the word. Then select the topic you need from the drop-down list.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/9194af4dac95159f54243a9372ff0e33cb50f26f)

 

---

 

### **How to filter reviews analysis by custom tag?**

 

User-defined tags are those created by you in the **Tags** section (more about it [here](https://help.brandwizard.io/knowledge/tags?hsLang=en)) and manually applied to reviews in the **Reviews** section.

In this field, you can start typing the names of tags and select the necessary ones — the review analytics will be sorted based on the reviews to which these tags have been added.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/426aa7a220fd4b10ff3f9b3b2d366ffbf9b01d8f)

 

---

### **How to filter review analysis by aspects?**

 

**Aspects in reviews** are specific characteristics, topics, or elements of a product/service that are mentioned in the review text. They help to better understand exactly what the user liked or disliked. Aspects are stored as automatic tags.

In this field, you can start typing the names of aspects and select the ones you need — the review analytics will be sorted by the reviews that mentioned the selected aspects in their text.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/147a720c239cb398483b08f1ddf6adda6dc30ce3)

 

---

 

### **How to filter reviews analysis by rating?**

 

To view the report on reviews with a certain rating, click on the **Rates** field and select the rating you need from the drop-down list.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/1a3d529f5b5ba96e6721c96d8ce494e0ceb907ab)

 

---

 

### How to filter the response time format for reviews?

 

In this field, you can select the format for calculating the response time to reviews: days, hours, or minutes.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/77bed75f95f2529fec277e632685cfdc8708477c)

 

After filtering, you will see the change in format in the **Response delay** field.

 

![](https://help.brandwizard.io/hs-fs/hubfs/%D0%B8%D0%B7%D0%BE%D0%B1%D1%80%D0%B0%D0%B6%D0%B5%D0%BD%D0%B8%D0%B5-png-Jul-25-2025-02-06-14-5146-PM.png?width=670&height=196&name=%D0%B8%D0%B7%D0%BE%D0%B1%D1%80%D0%B0%D0%B6%D0%B5%D0%BD%D0%B8%D0%B5-png-Jul-25-2025-02-06-14-5146-PM.png)

 

---

 

### **How to view a report on reviews with text/without text/with an answer/without an answer?**

 

In the **Content of reviews** filter:

- If you need statistics on reviews with text, click the first button.
- If you need statistics on reviews without text, click the second button.

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/4f4288c5d70fec8b555f9fbfb23ff1d3481fc68c)

 

In the **Replies to reviews** filter:

- If you need statistics on reviews with responses, click the first button.
- If you need statistics on reviews without responses, click the second button.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/0410bf6e003ebc4b84e490ce07555e6a50406795)

 

In the next field:

- If you need statistics on reviews that can be responded to, click **Yes**.
- If you need statistics on reviews that cannot be responded to, click **No**.

 

**![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/4bed5423835f23ace0784cbc5c7c5a8d604ff7a6)**

 

---

 

### How to filter data by review type?

 

In the **Review type** field, you can select which reviews will be displayed in the analysis: reviews left only on brands or on the company. 

By default, branded reviews are included in the calculations. However, when selecting specific companies in the upper filter, only reviews from those companies will be considered. If you select the brand filter in the top filter, both company and brand reviews will be taken into account. You can find more information about the top filter [here](https://help.brandwizard.io/knowledge/how-to-filter-companies?hsLang=en).

**Attention!** If a brand whose tariff does not include **Reputation Analytics** is selected in the top filter, its data will not be displayed in the section. You can find out more about this [here](https://help.brandwizard.io/knowledge/reviews-analysis?hsLang=en).

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/2aa92f3b95089f7d944ccbe3d0c1191ad7a836a6)

 

---

 

### How to account for deleted reviews in the analysis?

 

By default, deleted reviews are not included in the analysis. If you want to include deleted reviews, change the filter setting to **Yes**.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/42ec710ebb9b9351be234bc95f6371ca8eef5a03)

 

After selecting filters, click on **Apply**.

 

![](https://roketdata.helpdeskeddy.com/ru/file/kb_inline_image/8df5359737b14a6d1b51f4635d33630dea5f5c57)

 

You can find out about **Search by Review** page [further](https://help.brandwizard.io/knowledge/search-by-reviews?hsLang=en).

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